E IS FOR EXCELLENCE: William heynes interview

Jaguar enthusiasts will know the name William Heynes, the legendary engineer who developed the XK engine and encouraged Sir William Lyons to take Jaguar to Le Mans where they reigned supreme in the 1950s. I caught up with his grandson of the same name who, with wife Amy Shore, has established a restoration business specialising in E-Types.

You and Amy have recently started William Heynes Limited. How is it going? 
Busy. Busier than we ever thought we would be in 18 months! Not just for the sake of being busy, but in the sake of looking after some of the most important early E-Type restorations. I think we have gained significant support from people who really respect and understand what we are doing, which means we have incredible projects preserving significant Jaguar E-Types and our order books are full for years as it stands. I'm really proud of how much work we have got in the workshop in such a short space of time. 

How did the two of you meet? 
We met at Wappenbury Hall which was the home of Sir William Lyons who was the founder of Jaguar cars! We had mutual friends staying there and I walked into the kitchen and saw Amy and thought ‘phwar, I'll 'ave a bit of that!' [laughs]. It was just after Covid in one of those blissful months where restrictions were lifted slightly. Little did I know the significance of that first meeting, which would lead to Amy being my business partner and wife. Amy had a Defender which was really what won my heart as I love Defenders, although hers was quite broken so I managed to get in there by saying I would fix it for her. Next thing I know, the engine is out of the thing. 

Your grandfather is legendary in the automotive industry but your father also worked for Jaguar. What was his role there? 
My father, Jonathan, started his apprenticeship at Coventry Climax. Jaguar bought out Coventry Climax because the skill level at the company was great on tooling and engineering, so my father became a Jaguar apprentice machining engines. Dad then worked up through the ranks and ended up on the board and head of quality control. I would say his biggest career highlight would be launching the XJS in America under the bow of the Queen Mary. He did 20 or so years at Jaguar and really made things happen. He then decided to leave Jaguar to make his own career in property and bought Reliant. I could go on, he has done so much! He has since also been a gentleman farmer, running the family estate. 
You formed a company with your dad restoring Jaguars, prior to your new venture.

Was this the ultimate form of education in terms of the cars themselves and the business side or do you still feel like there’s lots to learn? 
I have been lucky enough to have a significant life apprenticeship in business in comparison to my peers, though, at the time, I didn't recognise it. But since setting up my own business, I realise how much I have learned from my father. The hardest part about this industry is not necessarily the capability of building the product, it's the relationships with the owners, and the foresight to predict a problem with the view that the conclusion to the solution has already been created. That experience is what I gained through working with my father. Whilst working in the family business, we took on some of the most important E-Type restorations of that time, and we successfully completed a car which competed on the Pebble Beach lawn in 2022. It was certainly career-defining for everyone involved. Ironically, I think my greatest learnings are yet to come. The more exposure we have with the cars and running the business, I always feel that there will be a learning curve. Some are sharper than others. But this is also what energises me every day; to learn something that I didn't know yesterday and make us better at the job. If we close our eyes to learning, we would just simply be average. 

You've worked at the renowned RS Panels. There must have been huge learnings there? 
Absolutely. Without James and Bob Smith, I think it's fair to say that I wouldn't be where I am now. I owe my entire early career and exposure to some amazing cars to that apprenticeship. It gave me the education I needed to understand the product at the highest level in the world and gave me the restoration principles which I've carried forth and expanded since then. RS Panels gave me the fizz and foundation to develop my knowledge base. We have worked together on significant cars, including the Pebble Beach car, since I left. The key thing about doing what we do is to surround ourselves with people who can do the job without question, and RS Panels are one of the 
suppliers who help enable us to create the best product we possibly can.

Hand-formed bodywork is such a specialist craft. Are there plenty of young apprentices there to ensure those skills continue to flourish in the future? 
In short, no, there aren't enough. However, it's high on the agenda within the industry to sort this out, such as the Bicester Heritage Skills Academy, who are placing talented young individuals in some of the best companies in the country so they can learn from the existing skill sets. Hopefully this will enable the industry to continue at a high level across the next 20 years. 

There’s no question your grandfather would be immensely proud of what you are doing. How does it feel to be working so closely with his legacy? 
I personally struggle with that question as my grandfather was an engineer and an engineer or designer is always pushing to create a better product. From that perspectve, he might think it was slightly daft to recreate a car that was only ever improved on! However, I do hope he would be immensely proud that his design principle would be so highly regarded that people want to hold its place in time, and trust his grandson to restore and preserve his original design concept. 

A year ago I interviewed Michael Quinn [grandson of Jaguar founder, Sir Willim Lyons]. I imagine there would have to be a natural kinship between you? 
Yes! Michael is a tremendous ambassador for Jaguar, and we all respect him beyond words. We have a very good relationship which has, of course, been founded and bonded through our grandfathers. He also has exceptional taste in cars. 

He has a soft spot for motorcycles too. Has that bug bitten you yet? 
It's bitten me hard! I'm in the process of getting my licence and can't wait to join Amy on adventures. It's fair to say that I'm well out of my comfort zone on a motorbike. It scares me. I didn't like being out-done on my driving licence by my fiancée (who also has a racing licence). I then spent an evening with one of Amy’s friends, Robert Nightingale, who co-founded the motorcycle apparel company, Malle London. Each year, they host a rally from the most southern part of the UK to the most northern, and I can't imagine any better way to spend a week traversing the landscape. Amy and I will be able to go on bike adventures together and have equal enjoyment, rather than sitting in a car. The ultimate win would be Amy and I on a couple of bikes, wild camping for a weekend. I'd love a classic Triumph scrambler or similar! Or a Vincent from the 40s/50s. 

If you could have any car from 1950-1970 (aside from Jaguars), what would it be? 
[Very long pause] My headspace goes to Ferrari. Non-Jaguar is really hard! I know what Jaguar I'd have! I keep going around in circles. I think I would just have a RHD short wheelbase 250GT. Either that or I'd love a DB4 GT Zagato. I don't even like that I'm saying that!

- Al Best for Submachine Magazine

- Photography by Amy Shore

WHOLESALE SEDUCTION: DEUCE COUPE

The ubiquitous ‘32 Ford has been, and always will be, the poster child for hot rod culture. It is also a visual and visceral symbol of pure, unadulterated fun. 

When I suggested to the owner of this stunning example that we shoot the car, he did not hesitate. I don’t think this had anything to do with being in the magazine. I could hear it in his voice. It was an excuse to take it out and drive it.

When he pulled into our location for the shoot he was cool (hey, it’s a hot rod - you gotta be cool) but beneath the surface his soul was laid bare and it was a picture of pure joy and irrepressible enthusiasm.

As he rumbled around the abandoned lot, Geoff and I felt it too. The colour, the stance, the sound, the licence plate.

When a security guard glided in on his electric scooter and asked us if we had permission to be there, I pointed to the ‘32 and said “No. We’re shooting that for a magazine.” 

His soul, like ours, became joyous and he scooted away without a care in the world.

- Photographed by Geoff Hedley

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